The 2020 edition of Qual360 Europe took place last week in Berlin. A packed conference with nearly 130 participants and 40% clients, generated a lot of debate throughout the presentations – and also post event with – several participants writing about their experiences.
Here is an initial list of blogs and articles for those who missed the event or want to refresh their memories. (Note to delegates: presentations, photos and videos will be made available shortly).
“An age of qualitative reinvention” – Day 1 Summary by Paul Hudson, FlexMR: https://blog.flexmr.net/qual360-eu-reinvention
“Connecting words through a shared vision” – Day 2 Summary by Paul Hudson, FlexMR: https://blog.flexmr.net/qual360-eu-connection
“Notes from the Qual frontline” by Brian Carruthers, WARC: https://www.warc.com/newsandopinion/opinion/notes-from-the-qual-frontline/3421
and in German:
Edward Appleton from Happy Thinking People (for Marktforschung.de): https://www.marktforschung.de/aktuelles/marktforschung/wie-war-denn-die-qual360/
Sabine Hedewig-Mohr, Planung&Analyse: https://www.horizont.net/planung-analyse/nachrichten/qual-360-forscher-bekommen-unterstuetzung-von-maschinen-180978
If you have written about Qual360 Europe and would like to be listed here please contact Neha Verma.
More Qual360 events are coming up shortly. Our North America edition will take place on March 24&25 in beautiful spring-time Washington D.C. Join speakers from Pepsi, l’Oreal, Upwork, United, Revolt, Bank of America, Beiersdorf, Quilt, Gallup, FlexMR and many more.