Qualitative market researchers work hard to keep up with the times. They continuously keep abreast, monitoring their clients’ evolving needs and developing new techniques and technologies to... View
To many, the term ‘qualitative research’ still conjures up images of groups of people sat around a table being watched by teams of researchers from behind a mirror. The market research indus... View
“Dude, where’s my Jetpack” asked Ross McLean, Co-Founder of Over The Shoulder – reminding the audience that while technology is developing fast, it will not replace humans any time soon. The... View
We all know video is great. It illuminates, it inspires, it makes insight tangible, and it brings the ‘voice of the customer to the boardroom’. In other words, it’s often used as context – a... View
Top Qualitative Research Blogs are blogs picked from a range of sources including submissions by Qual360 Linkedin group members, Qual360 conference delegates as well as blogs recommended by... View
In a recent post, I wrote that qualitative research is not only alive and kicking, but also has seen a lot of growth in 2016. If the latest Qualitative360 conference in Singapore is any meas... View
QUAL360 North America 2017 will take place on April 5-6 in the beautiful city ofWashington D.C. The Call for Papers is now open! Inspire us with your most innovative research, radical soluti... View
What really sets the Qual360 conferences apart from others is that we’re always looking for the most innovative and interesting methods to engage not only in the field but in the conference... View
Press Release, Berlin (Germany) Sep 13, 2016 Merlien Institute has opened its Call for Papers for the QUAL360 Global Qualitative Market Research Conference Series. The conferences will be he... View
Economic growth in Indonesia has fallen to the lowest level for almost five years, according to the latest data, but still having a stronger position to face an economic downturn than in the... View
