It used to be that market researchers could comfortably live in the past: Design a smart survey, ask participants to complete it, then analyze the results and offer some (hopefully) compelli... View
We are now only 2 weeks away from QUAL360 EUROPE, the virtual event bringing together the qualitative market research community from around Europe and the world. As part of our pre-conferenc... View
Clear blue skies welcomed the gathering of around one hundred quallies at the Gallup headquarters for what has now become an annual tradition, the QUAL360 North America conference. The two-d... View
