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DAY 1
- Opening Remarks by Beth Schwindt
- Welcome by Jim Clifton – Gallup
- AI at EA – Using qual to inform quant
- Understanding the Importance of Qual and Human Connectivity -Capital One
- Journey Mapping Techniques for Employee and Customer Experience Design – Gallup
- Long Term Online Communities and Technology – General Motors
- using-qualitative-research-for-a-systematic-approach-to-improved-development-efforts
- Panel Discussion – Responding to Increasing External Pressures to Deliver Insights Faster
- TECHNOLOGY – The Future is Virtually Here: Using VR for Research
- Exploring the Power of VR in Qual Research – RSG
- Leveraging qual research to craft a sharable tweet for diverse audiences
- Qual with Kids – Kadence International
- when-qual-meets-machines-a-love-story-between-robots-and-humans
- Qualitative political research in polarized environments – lessons from political research in the US and around the world
DAY 2
- Opening Remarks – Gallup
- doctors-are-people-too-highlighting-importance-of-human-centered-insights-in-healthcare
- Supercharging Semiotics with Behavioural Science – Irrational Agency
- Qual Research with Qual Researchers on the State of Qual research – Over the Shoulder
- Developing Impactful Info-graphics Using Qual Research
- Getting Real with Gen Z – Watch me Think
- WhY- Z – The Collective Marketing Opportunities – Viacom
- Understanding Consumers’ Desires through (day)dream analysis – Kantar TNS
- Big Semiotics – Beyond Signs and Symbols – Lawes Consulting
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