The Hub for All Things Qualitative
It used to be that market researchers could comfortably live in the past: Design a smart survey, ask participants to complete it, then analyze the …
Who do consumers trust, and how is consumer behavior already changing in 2021? After a turbulent year, consumers have adjusted their behaviors and their feelings towards …
Guochao – the Consumer Trend to Watch in China In recent years, young Chinese consumers are increasingly interested in the integration of traditional Chinese culture …
We are now only 2 weeks away from QUAL360 EUROPE, the virtual event bringing together the qualitative market research community from around Europe and the world. …
Recently, we had a chance to interview Noah Subhrasheel Roychowdhury, Global Head of Customer Intelligence at Colt. He told us about the COLT’s flagship program and …
Like every year, we have listed the most important consumer insight and market research conferences taking place in 2021. After a complete shift to virtual, …
As part of our pre-conference interviews, we recently spoke with one of the speakers of QUAL360 EU 2020 Virtual, Josh Ayto, Strategic Insight Manager at Google. He told us …
We are now only 2 months away from QUAL360 EUROPE, our first virtual event in 2021 that will bring together best minds in the qualitative research to …
Your next research project is starting to take shape; the plan is to interview participants in several countries around the globe. Whether it comes up …
The Merlien Institute has announced the dates for its 2021 MRMW and QUAL360 global market research conference series. Adapting to the new reality, the conferences …
