Skip to content
March 27, 2023
  • ABOUT QUAL360
  • ADVISORY BOARD
  • GET INVOLVED
  • CONTACT US
QUAL360

QUAL360

The Hub for All Things Qualitative

Visit our Event Portals

NA_Qual-360
NA_Qual-360
NA_Qual-360
NA_Qual-360
NA_Qual-360
  • NEWS
  • VIDEOS
  • PHOTOS
    • QUAL360 NA 2023
    • QUAL360 EU 2023
    • QUAL360 APAC 2022
    • QUAL360 EU 2022, Berlin
    • QUAL NA 2022
    • QUAL360 EU 2021, Berlin
    • QUAL360 EU 2020, Berlin
    • QUAL360 APAC 2019, Singapore
    • QUAL360 EUROPE 2019, Amsterdam
    • QUAL360 NA 2019, Washington D.C.
    • QUAL360 APAC 2018,Singapore
    • QUAL360 NA 2018, Washington, D.C.
    • QUAL360 EU 2018, Berlin Germany
    • Qual360 APAC 2017, Singapore
    • QUAL360 NA 2017, Washington, D.C.
    • Qual360 EU 2017, Amsterdam
    • Qual360 APAC 2016 Singapore
    • Qual360 NA 2016, Washington, D.C.
    • Qual360 EU 2016, Berlin
    • Qual360 Atlanta 2015
    • Qual360 APAC 2015
    • Qual360 NA 2015, Atlanta
    • Qual360 EU 2015, Brussels
    • Qual360 Asia 2014 Singapore
    • Qual360 APAC 2014, Singapore
    • Qual360 NA 2014, Toronto
    • Qual360 EU 2014, Istanbul
    • Qual360 Asia 2013
    • Qual360 APAC 2013, Singapore
    • Qual360 EU 2013, Berlin
  • WEBINARS
    • Upcoming Webinars
    • Past Webinars
  • COMMUNITY
  • NEWS
  • VIDEOS
  • PHOTOS
    • QUAL360 NA 2023
    • QUAL360 EU 2023
    • QUAL360 APAC 2022
    • QUAL360 EU 2022, Berlin
    • QUAL NA 2022
    • QUAL360 EU 2021, Berlin
    • QUAL360 EU 2020, Berlin
    • QUAL360 APAC 2019, Singapore
    • QUAL360 EUROPE 2019, Amsterdam
    • QUAL360 NA 2019, Washington D.C.
    • QUAL360 APAC 2018,Singapore
    • QUAL360 NA 2018, Washington, D.C.
    • QUAL360 EU 2018, Berlin Germany
    • Qual360 APAC 2017, Singapore
    • QUAL360 NA 2017, Washington, D.C.
    • Qual360 EU 2017, Amsterdam
    • Qual360 APAC 2016 Singapore
    • Qual360 NA 2016, Washington, D.C.
    • Qual360 EU 2016, Berlin
    • Qual360 Atlanta 2015
    • Qual360 APAC 2015
    • Qual360 NA 2015, Atlanta
    • Qual360 EU 2015, Brussels
    • Qual360 Asia 2014 Singapore
    • Qual360 APAC 2014, Singapore
    • Qual360 NA 2014, Toronto
    • Qual360 EU 2014, Istanbul
    • Qual360 Asia 2013
    • Qual360 APAC 2013, Singapore
    • Qual360 EU 2013, Berlin
  • WEBINARS
    • Upcoming Webinars
    • Past Webinars
  • COMMUNITY

Category: Featured

“Discover Why” B2B Qualitative Should Be Outsourced

“Discover Why” B2B Qualitative Should Be Outsourced

by Jason Goya TifferFebruary 6, 2023March 16, 20230

DIY is very popular in market research and has proven that it has a place in the MR toolbox. And yes, DIY can be an …

Speaker interview: Understanding the human impact of the economic crisis

Speaker interview: Understanding the human impact of the economic crisis

by Jens CornelissenJanuary 24, 2023March 16, 20230

Can we measure the human impact of the economic crisis? We are excited to have Linda Mielnicki Light, Associate Director Global Insights at Mars joining …

Global Market Research Events in 2022

Global Market Research Events in 2022

by Neha VermaSeptember 20, 2021March 16, 20230

Whether you are a Market Researcher or an Analyst or own a company that provides custom research or focus groups for clients, chances are you …

Introducing the consumer closeness programme at Reckitt Benckiser: Getting stakeholders closer to consumers

Introducing the consumer closeness programme at Reckitt Benckiser: Getting stakeholders closer to consumers

by Hazel LohAugust 6, 2021March 16, 20230

The Qual360 Europe 2021 conference is back as a hybrid event on October 20-21 in Berlin. As all our speakers are preparing their upcoming presentations, we …

User-Centered Metrics at Google: Definition, Implementation, and Reporting

User-Centered Metrics at Google: Definition, Implementation, and Reporting

by Hazel LohJuly 23, 2021March 16, 20230

The Qual360 Europe 2021 conference is back as a hybrid event in person and online on October 20-21 in Berlin. As always, we are talking …

How to make your market research more agile

How to make your market research more agile

by PremiseJune 18, 2021March 16, 20230

Challenges posed by the COVID-19 pandemic demonstrated the need for a more agile approach to market research, reflecting the importance of adaptability in an era …

Mobile-First Qualitative Research with Gen Z: Going Beyond In-the-Moment Reactions to Emotionally Rich Recollections

Mobile-First Qualitative Research with Gen Z: Going Beyond In-the-Moment Reactions to Emotionally Rich Recollections

by Chris RobinsonMay 10, 2021March 16, 20230

Mobile qualitative research has become a go-to methodology for capturing respondents’ ‘in-the-moment’ reactions. For example, during DIY shopping missions, consumers record themselves shopping via their …

Minimizing Recall Bias Through Mobile Research: How a Mobile-first Approach Can Help You Engage People When Behaviors Happen

Minimizing Recall Bias Through Mobile Research: How a Mobile-first Approach Can Help You Engage People When Behaviors Happen

by Matt KleinschmitApril 7, 2021March 16, 20230

It used to be that market researchers could comfortably live in the past: Design a smart survey, ask participants to complete it, then analyze the …

New Research Reveals Changing Consumer Priorities in 2021

New Research Reveals Changing Consumer Priorities in 2021

by BrandwatchMarch 3, 2021March 16, 20230

Who do consumers trust, and how is consumer behavior already changing in 2021? After a turbulent year, consumers have adjusted their behaviors and their feelings towards …

Guochao – the Consumer Trend to Watch in China

Guochao – the Consumer Trend to Watch in China

by Sami WongMarch 1, 2021March 16, 20230

Guochao – the Consumer Trend to Watch in China In recent years, young Chinese consumers are increasingly interested in the integration of traditional Chinese culture …

Posts navigation

1 2 … 8 Next

Upcoming Events

qual-eu
Feb. 8th - 9th 2023
Berlin - Germany
UX360
Feb. 15th - 16th 2023
Virtual Summit
qual-na-17-220
Mar. 8th - 9th 2023
Washington - USA
mrmw-apac
Apr. 18th - 19th 2023
Singapore
mrmw_na
Jun. 28th - 29th 2023
Atlanta - USA
insight-extravaganza
July 12th - 13th 2023
Virtual Summit
UXDG
Sep. 6th - 7th 2023
Virtual Summit
mrmw-eu
Oct. 9th - 10th 2023
Berlin - Germany
APAC_Qual_360
Nov. 8th - 9th 2023
Singapore

Keep me informed about Qual360!

Sign up to receive regular updates and the latest offers directly to your inbox.

blog-subscription-banner

MARKET RESEARCH CONFERENCES 2023

View All
Future of Qualitative Research
Conferences / Featured / QUAL360 / qualitative research / speaker interview

Speaker interview: Understanding the human impact of the economic crisis

by Jens CornelissenJanuary 24, 2023March 16, 20230

Can we measure the human impact of the economic crisis? We are excited to have Linda Mielnicki Light, Associate Director Global Insights at Mars joining…

Sm

Merlien Institute Follow

Merlien Institute is an events organiser with a mission to efficiently respond to the networking needs of insight, market research & innovation professionals.

Merlien
merlien Merlien Institute @merlien ·
10 Mar

#InsightExtravaganza sees early confirmed speakers including Anna-Sterre Mees (@Philips), @michaelnevski (@Visa.), Noah Roychowdhury (@Colt_Technology ), Joel Renkema (@IKEANetherlands) and @maxminckler (@Google).

Secure your early bird ticket! https://lnkd.in/gVGx4q6Q

#MRX

Reply on Twitter 1634236137450479618 Retweet on Twitter 1634236137450479618 Like on Twitter 1634236137450479618 Twitter 1634236137450479618
merlien Merlien Institute @merlien ·
10 Mar

Highlights from our #Qual360 EU conference 2023. Thanks everyone for making it a big success.

https://youtu.be/HpZsRxuPc2M

Reply on Twitter 1634160005476671494 Retweet on Twitter 1634160005476671494 Like on Twitter 1634160005476671494 1 Twitter 1634160005476671494
Retweet on Twitter Merlien Institute Retweeted
qualsights QualSights @qualsights ·
9 Mar

It was great to meet so many of you yesterday!

What a great way to kick off Qual360 NA. Thank you to everyone who attended Colette and Jared's presentation yesterday afternoon.

Don't forget to stop by the QualSights booth and chat with us-- we'd love to meet you!

#insights

Reply on Twitter 1633917714430406658 Retweet on Twitter 1633917714430406658 1 Like on Twitter 1633917714430406658 1 Twitter 1633917714430406658
merlien Merlien Institute @merlien ·
9 Mar

Day 2 for #Qual360NA! Presentations include @Meta's former Principal of Researcher @alexleavitt and Natasha Hritzuk , @warnerbros VP of Consumer Insights. Wish you’d made it to this years summit? Discounted tickets for 2024 go live soon!

#qualitativeresearch #marketresearch

Reply on Twitter 1633865501494460416 Retweet on Twitter 1633865501494460416 Like on Twitter 1633865501494460416 1 Twitter 1633865501494460416
Load More
Copyright© 2008-2022. Merlien Live Pte. Ltd. All Rights Reserved.
Merlien Institute®, MRMW®, QUAL360® and CIEX® are registered trademarks of Merlien Live Pte. Ltd.
Address: 1 Scotts Road, #24-10, Shaw Centre, Singapore 228208 | Business Registration No. 201229163W