Qual360 Europe: Summaries and Reviews
The 2020 edition of Qual360 Europe took place last week in Berlin. A packed conference with nearly 130 participants and 40% clients, generated a lot …
Leading the Technology Revolution in Market Research and Qualitative Techniques
The 2020 edition of Qual360 Europe took place last week in Berlin. A packed conference with nearly 130 participants and 40% clients, generated a lot …
At the upcoming QUAL360 North America conference Paul Hudson from FlexMR will talk about “Creative ways of presenting results – Turning qualitative insights into art“. Paul’s …
The objective of this blog is to address the age-old limitations/questions being raised on qualitative research and finding the solution using state of the art …
When you first open the app, TikTok is madness. What greets you is an unfiltered stream of videos that the system decides people like you, …
Recently we have interviewed Anubha Gupta from Hansa Research Group share some information about the “Tying the knot is a knotty affair – cultural research on …
Dr. Rachel Lawes of Lawes Consulting will give a workshop titled “Decoding influencer marketing and social media through semiotics” during the upcoming Qual360 EU conference …
Humour is a difficult territory for brands and one where they can easily go wrong. How can market research help getting the messaging right – …
Qualitative market researchers work hard to keep up with the times. They continuously keep abreast, monitoring their clients’ evolving needs and developing new techniques and …
Using qualitative research in B2B is a growing niche for the global qualitative community. However it also has it’s unique challenges including a usually harder …
Qualitative360 conferences are considered the industry’s gold standard and a must-attend event for the global qualitative research community. On October 11-12, we will be holding …